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Fraudlogix Review – TUNE Testimonial
Fraudlogix has been great for us. As a marketing technology that powers some of the largest partner marketing programs in the world, it's incredibly important for us to help our clients vet the quality and provenance of the traffic they're getting. Incorporating...
Ad Blockers are Not Perfect — When They Fail, Advertisers Pay the Price
Advertisers are unknowingly wasting 11.5% of their budgets by serving ads to users with ad blockers installed. A recent study by Fraudlogix uncovered that advertisers unknowingly waste an average of 11.5% of their budgets (desktop) and 3% (mobile) serving ads to users...
Third-Party Cookies are Crumbling! How To Protect Your Digital Ad Campaigns from New Fraud Threats
Changes are coming to Google Chrome and other desktop and mobile browsers. The third-party cookies that have been ubiquitous on the most popular browsers will become a thing of the past. With Google announcing its plan to phase out third-party cookies shortly, digital...
Protect Your Affiliate Program with Advanced Pattern Fraud Detection
Website traffic. If you’re a business owner or marketing manager, you’ve probably spent a lot of time thinking about it. You know you need traffic, and that getting more of it is always a priority. You know that all traffic isn’t equal -- you want high-quality...
How To Block Fraudulent Affiliate Actions and High-Risk Traffic at the Click Level
There are more ways than ever to market your business online. Exciting advertising strategies, which can send more converting traffic from interested future customers to a website, are being used by businesses and brands of all sizes. Each new advertising channel you...
Why You Need the Best Online Advertising Fraud Detection
You don’t want anything less than the best for your business. The best ad campaigns, the best online advertising methods, the best ways to grow your customer base and the best partnership with affiliates you can trust. If your goal is to succeed, you shouldn’t settle...
Protect Your Brand from Bots, Malware, Human Generated Fraud, and Domain Masking
Your brand means a lot to you. You’ve worked hard to build it up, and you’re still working to help it shine and get the recognition it deserves. Dynamic online advertising strategies are carefully crafted ad campaigns that are helping you to do just that. Reaching the...
Safeguard Your Affiliate Campaigns to Prevent Fraudulent IP Addresses
When it comes to your affiliate campaigns, you probably consider how engaging they are. You’ll pay attention to how dynamic and on-brand they are. You’ll be excited for how profitable they can be. But there’s one more thing you should think of when you’re preparing...
How To Detect Ad Fraud in the Affiliate Marketing Industry
Affiliate marketing can be a great way to advertise your business, generate more website traffic, and gain new customers. The affiliate marketing industry is growing steadily, and hard-working affiliates can help you see the business growth you’re looking for. That...
Beyond the install: Five in-app activities that should raise red flags
App install fraud has plagued the mobile performance marketing world since its inception – fraudsters follow the money so it’s no surprise that when marketing dollars began to pour into the mobile app ecosystem, fraud quickly followed. And like other digital channels,...
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