{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/wiki.fraudlogix.com\/blog\/the-importance-of-detecting-geo-mismatches-in-digital-advertising\/#Article","mainEntityOfPage":"https:\/\/wiki.fraudlogix.com\/blog\/the-importance-of-detecting-geo-mismatches-in-digital-advertising\/","headline":"The Importance of Detecting Geo Mismatches in Digital Advertising\u00a0","name":"The Importance of Detecting Geo Mismatches in Digital Advertising\u00a0","description":"Fraudulent activity in the digital advertising industry is a constant concern for marketers and advertisers. One type of fraud that is becoming increasingly prevalent is the use of geo mismatches, which can indicate that the location of the user does not match the location of the IP address from which the ad request originated. A […]","datePublished":"2023-01-26","dateModified":"2025-01-10","author":{"@type":"Person","@id":"https:\/\/wiki.fraudlogix.com\/blog\/author\/priscilla\/#Person","name":"Fraudlogix","url":"https:\/\/wiki.fraudlogix.com\/blog\/author\/priscilla\/","identifier":6,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Fraudlogix","logo":{"@type":"ImageObject","@id":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","url":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","width":600,"height":60}},"url":"https:\/\/wiki.fraudlogix.com\/blog\/the-importance-of-detecting-geo-mismatches-in-digital-advertising\/","about":["IP Risk Scoring"],"wordCount":335}