{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/wiki.fraudlogix.com\/affiliate-blog\/lead-fraud-in-affiliate-marketing-the-costly-consequence-of-cpl-manipulation\/#Article","mainEntityOfPage":"https:\/\/wiki.fraudlogix.com\/affiliate-blog\/lead-fraud-in-affiliate-marketing-the-costly-consequence-of-cpl-manipulation\/","headline":"Lead Fraud in Affiliate Marketing: The Costly Consequence of CPL Manipulation","name":"Lead Fraud in Affiliate Marketing: The Costly Consequence of CPL Manipulation","description":"Lead fraud is a growing issue in the world of affiliate marketing, costing companies billions of dollars in lost revenue each year. The cost-per-lead (CPL) advertising model, which is commonly used in lead generation, is particularly vulnerable to manipulation by fraudulent affiliates. According to recent reports, marketers are spending more than half of their budget [&hellip;]","datePublished":"2023-02-06","dateModified":"2025-01-10","author":{"@type":"Person","@id":"https:\/\/wiki.fraudlogix.com\/blog\/author\/priscilla\/#Person","name":"Fraudlogix","url":"https:\/\/wiki.fraudlogix.com\/blog\/author\/priscilla\/","identifier":6,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Fraudlogix","logo":{"@type":"ImageObject","@id":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","url":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","width":600,"height":60}},"url":"https:\/\/wiki.fraudlogix.com\/affiliate-blog\/lead-fraud-in-affiliate-marketing-the-costly-consequence-of-cpl-manipulation\/","about":["Affiliate Fraud"],"wordCount":335}